The Alumni Board

President

Sandro Tschuor leads a consulting team at the creative agency Wunderman Thompson and is deputy COO and member of the extended management team. In this role, he supports major clients in the area of communications.

Wunderman Thompson Switzerland AG is part of the largest communications network in the world, WPP and specializes in providing communications services to clients in the areas of: Advertising, Brand Management, Use of Advanced Technology and Data Handling.

In his “first” career, he was a professional ice hockey player and able to turn his youth passion into his profession. He played for seven clubs for 16 years, making over 800 appearances in Switzerland’s top two leagues, while completing his bachelor’s and master’s degrees at UZH.

Sandro Tschuor earned the UZH EMBA in the first cohort of the English EMBA with a focus on Digital Transformation 2021.

Sandro Tschuor is multilingual and is also involved as an ice hockey expert on the channel MySports.

He enjoys his free time running, playing tennis or skiing, but of course he also likes to spend some quiet time with family and friends.

Vice-President & Programme/Events

Andreas Heinzer, born on January 7, 1974, has been with SWISS International Air Lines Ltd. since 2008. He is currently responsible for B2B marketing for the SWISS/Lufthansa Group in Switzerland. Prior to that, he held various positions within SWISS sales.

Swiss International Air Lines (SWISS) is the airline of Switzerland. It serves more than 100 destinations in 45 countries worldwide from its national airports in Zurich and Geneva. With a fleet of about 90 aircraft, SWISS carries nearly 19 million passengers annually.

Previously, he was responsible for marketing at the national association of Swiss mountain railroads, Seilbahnen Schweiz. In 2020, he earned an Executive MBA degree from the University of Zurich. He enjoys spending his free time with family and friends, and in winter whenever possible on skis.

Actuary & IT/Strategy

Anna-Barbara Schlüer is a trained nurse (pediatric, postpartum and infant care) and is one of the first nursing experts APN in Switzerland. She has 30 years of experience in all areas of nursing and care for children, adolescents and their families with acute, chronic and life-limiting illnesses. Today she works on the one hand as a nursing expert APN at the Kinderspitex Bern, as a research associate at the Zurich University of Applied Sciences and as a project manager for the foundation Hilfe für Kinder.

Ms. Schlüer earned a master’s degree in nursing science from Maastricht University (NL) in 2006 and her PhD from the university of the same name in 2013. In addition to her involvement in nursing and nursing research for children, adolescents and their families, she completed her Executive Master Business Administration, General Management with a focus on Digital Transformation at the University of Zurich in May 2022. She is a member of various expert committees such as the Cantonal Ethics Committee of the Canton of Zurich and the Expert Group on Pediatric and Adolescent Medicine as well as co-chair of the Alliance Pediatric Care Switzerland. Clinically, she has established and expanded the field of specialized wound care for newborns, infants and children and has an excellent global network in this area.

Through her many years of work in clinical care in the university environment, but also through her diverse commitments and mandates in research committees and health policy activities, she has witnessed the changes in nursing and health care in recent years, helped to shape them and also expanded them with, innovative and holistic offers.

Anna-Barbara lives in Winterthur with her husband and their four teenage daughters, four cats and chickens.

Marketing, Communications and Member Management

Gabriela Ursprung has many years’ experience in retail. She currently works for Genossenschaft Migros Zürich as Head of Marketing Near-/Nonfood. In the summer of 2018, she will move to a different function within the same organization, where she will be responsible for Corporate Communications and Kulturprozent.

As a side job, Ursprung spent several years working as a presenter, editor and announcer on various TV shows on Tele Züri and Swiss Television.

She completed her Executive MBA at the University of Zurich in March 2017. In addition, she has a Bachelor’s degree in Business Administration from Zurich University of Applied Sciences in Business Administration (HWZ), specializing in General Management.

An active member of EMBA Alumni UZH since her university days, Ursprung values the dialog with other graduates: “It is important to me to stay in touch with my former fellow students and other alumni. The professional work of the Alumni Board and the attractive annual program provide ideal conditions for this. Having been elected as a member of the Alumni Board, I look forward to being able to play my part in this well-functioning network.”

Marcel Rohrer is Head of Fiduciary Services, Member of the Executive Board, at BDO AG in Zurich. BDO is one of the leading auditing, trust and consulting companies in Switzerland. With 34 offices, BDO Switzerland has the most dense branch network in the industry, and for cross-border assignments, BDO’s worldwide network in 167 countries can be accessed.  In addition to his Executive MBA from the University of Zurich, Marcel holds a degree as a Certified Public Accountant and B.A. HSG. He is fluent in English and German.

In his spare time Marcel is a Business Angel (Owl Business Angels) or he enjoys his time on the golf course. In the remaining time Marcel enjoys good food with friends and family and enjoys oenological arts with them.

Further Education Alumni, Alumni Award & Women’s Chapter

Jeanine Bönsel, born November 23, 1984, graduated from the Executive MBA at the University of Zurich in March 2019. Jeanine received her undergraduate degree from the University of Passau, Germany, with a degree in Cultural Studies and a focus on the French-speaking cultural region. Jeanine has been working in business development in education for over 10 years. First Jeanine worked for an intercultural consulting firm, later as the corporate director of academia language school, where Jeanine shaped the growth from a regional Basel language provider to a nationally represented language school with 13 locations.

Jeanine is interested in education technology, learning in general and intercultural communication. In her free time, Jeanine is involved in an animal shelter and loves to travel.